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Digital
Signage in finance
Banks, Credit Union,
Mortgage, Escrow, and other financial institutions attract a lucrative target audience.
Fortunately, and unfortunately, these places also share the same wait lines.
It is
inconvenient for both parties, with digital signage, you can entertain, inform, and feature your
services and products while reducing your clients wait time!
Standing in line will be a breeze, 2-3-4 commercials and you're up next. The
commercials presented on LCD / plasma screen facing the line can reduce pressure, boredom, and
inform your clients about the latest APR, the new loan rates available for cars, your closed CD
interest, and the gift you will receive when you open your new checking account - inquire
within.
Your screens can
provide the weather, a news ticker in the bottom and from time to time, you can integrate an
advertiser 30 ad that complement your financial products such as local construction company, a
kitchen remodeling company, a brand new AC sold by local vendor, or new ready made lawn for your
front-yard.
Few environments exemplify a captive audience network as well as banking.
You already have a tightly controlled interior environment ripe with security and technology,
and a line of people with nothing to do while waiting in line but to look around.
Banks have
plenty of products and services that would probably be of benefit to their customers if only
they knew about them. This is why banks are becoming one of the largest
venues to embrace digital signage.
Banks can use digital signage software from Pedavi because it is an efficient and
effective solution that will not only inform customers of services available and promotions
within the branch - but also act as a form of entertainment, decrease perceived wait times
and ensure consistent corporate communications and training. One of the most important
benefits of bank digital signage is the ability to provide continuously updated and relevant information at
strategic times of the day. Pedavi is the perfect solution to install around waiting
areas, behind your tellers, transactional kiosks, and in the drive-through
lines.
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